Buying Recruitment Websites Tip 1
I am an ex-recruiter/recruitment company owner who embarked, and now I run a recruitment website development company since 2004.
Disclaimer I am severely Dyslexic, and so this post will have spelling and grammar errors, partly because I am severely Dyslexic but mostly because Word, Chrome & Grammarly can't agree on what is correct and what is not, so WTF chance have I got? Either way, the advice here has been validated by some others who know a little bit about websites, recruitment marketing and SEO.
Here is some free advice on the subject based on 18 years and counting of delivering recruitment websites to the most prominent and smallest recruitment firms in all continents of the world, in multiple languages across hundreds of niches or niches of niches.
Lesson 1 - Lies, lies and dam statistics
You are going to be lied to and lied to a lot. The lies will vary from claims about SEO to ATS vendors telling you they have API's for website vendors to use, which solves all ills. Here I will give you 17 years of experience in a few simple words so you can avoid the pitfalls others wasted budgets, time and effort on.
The biggest bullshit will be about the price. Some vendors charge by the number of pages, some by the number of jobs on your site, some by the number of visitors your site gets etc. And of course, the honey trap pricing for features, if you want A, B and C features, its ££.££ price, but to get features D to Z is ££££££££.££!
This pricing strategy is pure bullshit, and I am blowing the whistle on it; the only thing that should or could dictate a need for a price difference on a website is the page design you want. Like can the page be served from a template the website vendor already has, or does a new page need to be designed (bespoke page). If it is a bespoke design page needed, this is a one-time fee deal here, guys, to make this bespoke design page with no ongoing costs associated with it outside of browser update considerations.
With my sites, all features come as standard, an unlimited number of pages, an unlimited number of jobs can be posted, and an unlimited number of visitors can visit your sites because I know all of these things have no bearing on my cost to provide you with the service.
The only thing that changes my delivery cost is, do you need a bespoke page and it will need special support for its design in future updates by browser technologies to keep it working for you?
Here is the biggest cost saver tip of all, if you don't want to advertise jobs on your website, you don't need a recruitment website; you can buy a brochure site from anywhere.
Got any questions or need any more advice on how your recruitment website can help? Then connect with me here: