Jul 12, 2023

We asked Chat GPT why AI is not good at writing blogs.

We asked Chat GPT why AI is not good at writing blogs.

In recent years, artificial intelligence (AI) has made significant strides in various fields, including natural language processing and content generation. However, when it comes to writing engaging and informative blog posts, AI still has a long way to go. While AI has its strengths and applications, it struggles to capture the essence of human creativity, critical thinking, and authentic expression. In this blog, we will explore the limitations of AI in blog writing and shed light on why human writers remain an invaluable asset in this domain.

  1. Lack of Creativity:

One of the fundamental aspects of blog writing is creativity. A well-written blog requires the ability to think outside the box, connect ideas, and present information in an engaging manner. While AI algorithms excel at analyzing data and generating text based on patterns, they often lack the capacity for true creativity. AI-generated blogs tend to be formulaic, lacking the unique perspective and innovative thinking that human writers bring to the table.

  1. Insufficient Contextual Understanding:

AI algorithms operate based on pre-existing data and patterns, which can result in limitations when it comes to contextual understanding. Blogs often require nuanced understanding of cultural references, societal developments, and current events. Human writers possess the ability to incorporate timely and relevant information into their writing, ensuring that the content resonates with readers on a deeper level. AI, on the other hand, struggles to keep up with the constantly evolving cultural landscape, making its content feel detached and less relatable.

  1. Inability to Empathize and Connect:

Successful blogs establish a connection with readers by evoking emotions, addressing their concerns, and offering unique perspectives. Empathy and emotional intelligence are essential in creating a bond between the writer and the audience. AI algorithms lack the capacity to truly empathize and understand the human experience, making it challenging for them to evoke genuine emotions or establish a meaningful connection. The nuances of tone, empathy, and storytelling that come naturally to human writers remain elusive for AI.

  1. Limited Adaptability and Intuition:

The world of blogging demands adaptability, intuition, and the ability to tailor content to different audiences. Human writers possess the flexibility to adjust their writing style, tone, and level of complexity based on the target audience and purpose of the blog. AI, however, struggles to adapt to individual preferences and may produce content that is either too generic or too specialized. The intuitive decision-making that human writers employ, such as identifying what topics resonate with readers or engaging them through storytelling techniques, remains a challenge for AI.

  1. Ethical Concerns and Bias:

AI algorithms are trained on vast datasets, which can inadvertently perpetuate biases and reinforce existing inequalities. When it comes to writing blogs, this can result in skewed perspectives, misinformation, or unintentional promotion of harmful ideologies. Human writers, on the other hand, possess critical thinking abilities that enable them to fact-check, provide balanced viewpoints, and consider the ethical implications of their writing. AI-generated blogs lack the discernment and moral compass that human writers bring to the table.


While AI has made remarkable progress in various domains, it still faces significant challenges in producing compelling and authentic blog content. The limitations of AI in terms of creativity, contextual understanding, empathy, adaptability, and ethical considerations highlight the irreplaceable role of human writers in the world of blogging. Human writers possess the ability to create content that resonates with readers on a deeper level, connects emotionally, and offers unique perspectives that drive meaningful conversations. As technology continues to advance, it is important to recognize and value the distinct skills and insights that human writers bring to the table, ensuring that our blogs remain a testament to our shared human experiences.

Darren Revell view is...

AI is at it infancy for copywriting and its best used as a tool to prompt you for ideas you might not otherwise come up with and/or to churn content worthy of keeping Google algorithm happy but not winning any awarfds for copy for which you should or could still use expert copy writers. Embrase it for what it is and grow with it.